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MARTINO MIDALI – THE BOOK

La Stoffa della mia vita

Each chapter of the heartfelt story of this biography corresponds to a step on the ladder of his success: the first steps in the world of fashion, then moving to Milan, the city of the future. From his great intuition for the innovative use of jersey to his first sales to the opening of the first showroom in Milan. And also the access to the American market, with excellent buyers such as Henri Bendel and the opening of two boutiques in New York, visited by numerous celebrities.

Then came the acclamation of the 80' in which "dressing Midali" meant being part of a new way of being a woman.

A journey on the thread of memories to discover a fashion traveller who is always on the move. A gipsy soul that has never stopped combining the strength of his motherland with the gentleness enclosed in the folds of its unmistakable creations.

MARTINO MIDALI – THE BOOK

Why a biography?

“Hi, my name is Maria, and I have been wearing Martino Midali for twenty years. I didn't know what you looked like, and I was glad to meet you today and give you my compliments! I can imagine that the irregular harmony of the clothes you make also belongs to your life. I would love to read about you in a book: I think you should write a biography... ”

It was these words from an affectionate client that gave rise to Martino Midali's desire to tell the story of his life on the pages of a book with the help of the writer,
CINZIA ALIBRANDI

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