The Made in Italy brand enriches its beauty world with a floral fragrance inspired by the founder's childhood memories and his lucky number, the symbol of infinity. A sweet and open message, mirroring the brand's lifestyle, bringing the minds back to places of holidays and relaxation.

Martino Midali expands its beauty world lauching the OTTO parfume. The Made in Italy womenswear brand offers a floral essence mirroring the brand’s lifestyle and scents like the mediterrean gardens.

OTTO, the symbol of infinity, is Martino Midali's favourite lucky number. The new fragrance is inspired by the olfactive memory of his childhood: a sweet scent of vanilla memory.

Martino Midali has found that same scent in Tunisia and in the places of leisure he has frequented over time. A constant in his life, as he keeps encountering Mediterranean jasmine and vanilla in every moment of leisure and relaxation. These pleasant memories play a key role in Martino Midali's fragrance, which features a jasmine and rose heart with a vanilla base.

OTTO parfume belongs to the floral family, evoking the brand's long-standing concept of positivity in life. In the olfactive pyramid, its top notes are aromatic, its heart notes are dominated by jasmine, neroli, rose and green notes, while musk and vanilla represent the base notes.

OTTO by Martino Midali is intended to be a sweet and open statement to bring the thoughts back to holiday and relaxing places. The packaging's matt gold is inspired by Midali's chic femininity, never shouty and baroque.

OTTO is available online and in boutiques in a 100 ml and the new 15 ml format, which is ideal for women's handbags and clutches.